Wednesday, December 31, 2008

Models Needed for Fall Advertising Campaign

Saurette will be shooting its Fall 2009 collection with amazing photographer Heather Mosher January 7, 2009.

We are looking for 2 girls to work from 1-3 & 2 girls to work 3-5 on Wednesday, January 7.

Shoot will be outdoors in Tribeca, so model must be willing to work in the "cold" outdoors wearing, dresses, skirts, knit tops, and some sweaters. There will be several changes in the 2 hour time frame. She must be cooperative and comfortable working in the cold weather.

Compensation is $25/hour for each model with an opportunity to purchase professional photographs from photographer Heather Mosher

If interested, please send one closeup and one full body shot of your daughter along with measurements (chest, waist, hip, height) and size she currently wears to

Specific location and more details to be given after model selection.

Lisa Kanouse, Creative Director
Fielding Productions LLC
71 Broadway, Suite 15A
New York, NY 10006
p: 646-729-3528
f: 646-478-9339

· "Best In Show" Spring 2009
· Sponsor Golden Globes' gifting suite "The Boom Boom Room",January 2009
· Featured at Start Up Princess
· Featured at My Daily Thread
· Featured at Dashin Fashion

Saturday, December 27, 2008

Maman Et Bebe

10 December 2008

From the Maman Et Bebe blogspot

"There will be another line of lovely girl's clothes hitting shelves in the spring. Saurette is designed by Lisa Kaunouse, who used to be a director of product development at Saks. Think classic pieces that won't look dated in photos five years on.

She says of her collection, "For Saurette, I took that inspiration and designed pieces with floral and tree embroideries and butterfly prints but added something different like metal beading or fabric piecing to make them unique.""

Michelle Black Photography

From Michelle's blog at

"Evidently, I'm share happy today....

Commercial Shoot - photographing new garments for miss Lisa Kanouse's 2009 summer line:

By the way, I am shooting a summer line and it was 27 degrees yesterday - the girls were total troopers. I left my car running so they could jump in and get under a blanket between each outfit =)

Still proofing. This is one of my faves so far! Intended for an advertisement/print. Processed using a personal preset in conjunction with one of my Vintage Cross Processing actions and a new Couture Texture =)"

Thursday, December 4, 2008

Meet Lisa Kanouse, Founder of Saurette

December 3, 2008

A couple months ago I was searching for some new girl brands and ran into Saurette, the beautiful fabrics and sweet details caught my attention. If Anthropologie wants a new kids’ line, they should take a look at Saurette, it’s a great fit for them. Really, any boutique who appreciates unique, modern design and quality in girls fashion should hop on over to the Saurette site and give Lisa Kanouse a holler to learn more about what she has in store. As I’ve learned more about Lisa and reading her responses here, I am confident Saurette will have a great launch. I say this because yes, it’s lovely, but because Lisa didn’t just wake up one day and say, “I want to be a designer”, she has the professional background, connections, and history in this industry which gives her an edge in a very competitive space. Saurette is launching officially in 2009 and already has captured the attention of media and has great representation to distribute her line. You can tell that Lisa has a photo stylist background because not only are her designs stunning, but the photos really “sell it, baby”! Can’t wait to shop Saurette for my two preschool girls. Can’t wait to meet Lisa someday…perhaps in NYC in 2009 for our NYC Startup Princess retreat!?

Enjoy Meeting Startup Princess Lisa Kanouse:

Hometown: Detroit , MI

Current Residence (City, State): New York, NY

Education: BS in Fashion Merchandising

Professional Background: 18 years in the fashion industry, as a freelance Photo Stylist for the Chicago Tribune and Marshall Fields, buying for Montgomery Wards, and Product Development for over 10 years creating & producing women’s collections for Saks Off 5th, Macy’s & May Company.

What you wanted to be when you grew up:an Accountant

What you are: Designer/Creative Director/Business Owner

Brief Summary of your Start Up: Saurette is a Contemporary Collection for girls aged 2-10 and is best defined as petite versions of the modern mom. Simply put, Fashionable clothing for kids with unique style inspired by women’s runway and contemporary design.

Company Website:

What inspired you? Over the last few years, after having children and shopping the stores for my two little boys, I discovered how few modern pieces were available for kids. I wanted to offer parents such as myself, an opportunity to purchase clothing that was modern, contemporary and more unique than what I was finding in the stores.

How long have you been in business? Less than a year

How did you fund it? Personal funds & bank loan

Do you have a Fairy Godmother (or Mentor)? no

Do you belong to any Business Organization or Networking Groups?,,,,,,,

Current Business Challenge? Getting buyers to take on a new collection/brand in this tough economy

What are you doing about it? Taking stock ownership myself with hopes to sell when things turn around, networking like crazy, donating product to charity events, soliciting reviews on blogs, whatever it takes!

Favorite motivational quote: Dream it, Do it!

Family? A husband and two amazing little boys

If so, how do you balance family and business? I work from home now on my own business and make time when needed.

Favorite book? The Secret

What do you do to relax? I can’t relax right now, I’m a start-up

What do you want to change most about your world? The stress

What are you most proud of? My adorable little boys. They are funny, creative, kind little men.

What advice would you like to offer other Startup Princesses?
Believe in yourself and start living as though you already have achieved your dream.

Favorite Magic Wand (tool/resource)? The internet

If you could design a tiara, what precious stones would you use? Diamonds….I believe in only designing the best!

Welcome Lisa, to Startup Princess. Keep in touch and let us know about your success.